The Major program offers students an opportunity to acquire a strong foundation in, and understanding of, the theories and practices associated with the management of creative arts and media enterprises. The program exposes students to the scholarship and skills of this multidisciplinary field through a broad range of courses that bring together creative endeavours and business. While the program can be paired with any other Major at UTSC, it is especially intended to be combined with other programs in the Department of Arts, Culture and Media, including: Art History and Visual Culture; Studio Art; Music and Culture; Theatre and Performance; Media Studies; New Media Studies; or Media, Journalism and Digital Cultures.

This Major is for students seeking opportunities and understanding about the always-evolving arts and media environment, where traditional leadership roles are both crucial and constantly challenged, and where community engagement, creative practice, entrepreneurship and leadership are not limited to the private sector but also reach deeply into the non-profit and public sectors.

Program Requirements

This program requires students to complete a total of 8.0 credits as follows:

1. 1.5 credits:
VPAA10H3 Introduction to Arts and Media Management
VPAA12H3 Developing Audiences, Resources, and Community
VPAB10H3 Equity and Inclusivity in Arts and Media Organizations

2. 3.0 credits:
VPAB13H3 Financial Management for Arts Managers
VPAB16H3 Managing and Leading in Cultural Organizations
VPAC13H3 Planning and Project Management in the Arts and Cultural Sector
VPAC16H3 Contracts and Copyrights
VPAC17H3 Marketing in the Arts and Media
VPAC18H3 Raising Funds in Arts and Media

3. 0.5 credit:
VPAD10H3 Good, Better, Best: Case Study Senior Seminar

4. 3.0 additional credits in Arts Management (VPA courses). Students may substitute up to 1.0 credit in any courses from the Department of Arts, Culture and Media at the B-, C-, or D-level, for which they hold the pre-requisites; students are encouraged to select Media Studies or Journalism courses.